Manajemen

UNIVERSITAS MUHAMMADIYAH BENGKULU KOTA BENGKULU - BENGKULU, ID CODE PRODI : 61201 CODE PT : 021010
16
Authors
7.557
SINTA Score Overall
4.046
SINTA Score 3Yr
445
SINTA Score Overall Productivity
238
SINTA Score 3Yr Productivity
Latest number of publication
THE IMPACT OF USER-GENERATED CONTENT (UGC) ON CUSTOMER ENGAGEMENT AND BRAND LOYALTY
Authors : F Kemala, A Azhar Pedagogic Research-Applied Literacy Journal 2 (1), 274-285, 2025
2025 0 cited no-Akreditation
SHOPPE GAMES: HOW SHOPPE UTILIZES GAMIFICATION TO INCREASE APP UPTIME
Authors : N Ningsih, A Azhar Pedagogic Research-Applied Literacy Journal 2 (1), 193-197, 2025
2025 0 cited no-Akreditation
GLOBAL TREND OF LOCAL TASTE: A CASE STUDY OF ALTERNATIVE FOOD CONSUMPTION IN BENGKULU
Authors : S Azahara, A Azhar Pedagogic Research-Applied Literacy Journal 2 (1), 139-144, 2025
2025 0 cited no-Akreditation
EXPLORATIVE STUDY: BRAND LOVE AND E-WOM AND THEIRINFLUENCE ON CUSTOMER ENGAGEMENT IN ELFORMULA PRODUCTS ON SHOPEE
Authors : A Azhar Pedagogic Research-Applied Literacy Journal 2 (1), 70-77, 2025
2025 0 cited no-Akreditation
Implementasi Teori Manajemen dalam Kegiatan 17 Agustusan di Desa Lubuk Resam dalam Perspektif Kuliah Kerja Nyata (KKN)
Authors : A Revaldo, T Arianto, MK Nengsih Jurnal Dehasen Untuk Negeri 4 (1), 73–78-73–78, 2025
2025 0 cited no-Akreditation
THE IMPACT OF ISLAMIC BRANDING ON PURCHASE DECISIONS: A CASE STUDY OF SHARP REFRIGERATOR
Authors : J Helfiliani, A Azhar Jurnal Studi Multidisipliner 9 (1), 2025
2025 0 cited no-Akreditation
BUNDLING POWER: A STRATEGY TO INCREASE SALES VOLUME IN A COMPETITIVE MARKET AT INDOMARET
Authors : MN Apriza, A Azhar Pedagogic Research-Applied Literacy Journal 2 (1), 302-310, 2025
2025 0 cited no-Akreditation
INSTAGRAM REELS CONTENT ANALYSIS ON CULINARY PREFERENCES ON BENGKULU CULINARY INSTAGRAM ACCOUNTS
Authors : N Juniarti, A Azhar Pedagogic Research-Applied Literacy Journal 2 (1), 225-231, 2025
2025 0 cited no-Akreditation
CORRELATION STUDY BETWEEN SERVICE QUALITY AND CUSTOMER LOYALTY IN HOTELS OMACASA IN BENGKULU CITY
Authors : R Ramadani, A Azhar Pedagogic Research-Applied Literacy Journal 2 (1), 169-175, 2025
2025 0 cited no-Akreditation
THE EFFECTIVENESS OF PERSONALIZED ADVERTISING ON CONSUMER ENGAGEMENT THROUGH EMOTIONAL ATTACHMENT ON SOCIAL MEDIA
Authors : R Syaputra, A Azhar Pedagogic Research-Applied Literacy Journal 2 (1), 101-113, 2025
2025 0 cited no-Akreditation
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Article 11 755 5
Citation 10 6,181 7
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