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ERNI MARTINI

Universitas Telkom S1 - Manajemen SINTA ID : 6027557
876
SINTA Score Overall
279
SINTA Score 3Yr
0
Affil Score
0
Affil Score 3Yr
Latest number of Publication and Citations
Role of Consumer Engagement as Mediator Between Social Network Marketing and Consumer Purchase Intention
Authors : MM Munawar, R Hurriyati, D Disman, V Gaffar, E Martini, MI Hadi, ... 7th Global Conference on Business, Management, and Entrepreneurship (GCBME …, 2023
2023 0 cited
Manajemen Pemasaran: Konsep dan Aplikasinya
Authors : MI Purba, RM Girsang, S Mardah, HU Anisah, MA Sugiat, E Martini, ...
2023 0 cited
Proposing a Model to Link Content-Type, Emotion, and Consumer Engagement Behavior
Authors : E Martini, R Hurriyati, MA Sultan, PD Dirgantari 7th Global Conference on Business, Management, and Entrepreneurship (GCBME …, 2023
2023 0 cited
Investigating the role of rational and emotional content towards consumer engagement and EWOM intention: Uses and gratification perspectives
Authors : E Martini, R Hurriyati, MA Sultan International Journal of Innovative Research and Scientific Studies 6 (4 …, 2023
2023 2 cited
Seni Pemasaran Kontemporer
Authors : CP Tingga, MM S Sos, SE Walmi Sholihat, M Ak, PC Susanto, ... Media Sains Indonesia, 2022
2022 6 cited
The Impact Of Brand Experience On Consumer Engagement
Authors : E Martini, MN Shidqi, R Hurriyati, B Widjajanta 6th Global Conference on Business, Management, and Entrepreneurship (GCBME …, 2022
2022 4 cited
Influence of Social Media Marketing, Word of Mouth and Advertising on Brand Awareness and Buying Interest (Case Study of Indihome Product)
Authors : LG Titawanno, E Martini 2nd Asia Pacific Conference on Industrial Engineering and Operations Management, 2022
2022 0 cited
Website as a Communication Tool and Branding Strategy in Telecommunication Companies
Authors : E Martini, LA Wibowo, A Rahayu, R Hurriyati Jurnal Manajemen dan Kewirausahaan 24 (1), 81-90, 2022
2022 5 cited
WEBSITE AS AN COMMUNICATION TOOL AND BRANDING STRATEGY IN TELECOMMUNICATION COMPANIES:-
Authors : E Martini, LA Wibowo, A Rahayu, R Hurriyati Jurnal Manajemen Dan Kewirausahaan 24 (1), 81-90, 2022
2022 5 cited
The Effect Of Perceived Ease Of Use Website And Internet Skills On Website Trust And Online Purchase Interest (Case Study Online Purchase on H&M Indonesia Website)
Authors : TM Safir, E Martini 2nd Asia Pacific Conference on Industrial Engineering and Operations Management, 2022
2022 0 cited
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Summary

Article Quartile
Research Output
  Scopus GScholar WOS
Article 2 77 0
Citation 14 417 0
Cited Document 1 48 0
H-Index 1 11 0
i10-Index 1 15 0
G-Index 1 2 0
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